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Baseball Hall of Fame Enters Digital Collectible World With Candy Digital Partnership


Joe Lemire

The National Baseball Hall of Fame and Museum has entered the digital collectible world. The Hall of Fame has selected Candy Digital as its official licensee of digital collectibles under a new product line called the Baseball Legends Series. Fanatics-owned Candy Digital is already the official digital collectible partner of MLB, MLBPA and WWE, among others.

Candy Digital CEO Scott Lawin spoke at SportTechie’s Horizon Summit. You can read more here.

The first iteration of the Baseball Legends Series is the 2022 Hall of Fame ICON Series. On sale beginning August 2, there will be two digital packs available. There will be 1,500 available 10-packs selling for $249 apiece, with each guaranteed to have at least one digital ICON with a rarity of at least Rare (the third tier of out of five). There also will be 5,000 packs with four ICONs apiece selling for $99 each with at least one collectible graded as Uncommon (second tier). In all, there are 30 Hall of Famers included in the ICON series, including Ken Griffey Jr., Tom Seaver, Johnny Bench, and Ryne Sandberg.

Candy Digital will offer free digital collectibles to all attendees of this weekend’s Induction Weekend in Cooperstown, NY. Each blockchain-minted keepsake will include names and photos of all 2022 inductees: Gil Hodges, Jim Kaat, Minnie Miñoso and Tony Oliva, Bud Fowler, Buck O’Neil, and David Ortiz.  

Future plans for the Baseball Legends Series include the use of 3D scanning technology to capture treasured baseball artifacts from the museum’s archives in digital form.

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