McLaren Joins The Metaverse And Will Start Making NFTs

The first NFT out of MSO LAB is Genesis Collection, which the company says will be an invite-only mint. The limited-run will feature “one of the most storied cars in McLaren’s history,” with pricing and other information coming soon. NFTs can contain music, drawings, art, data, and other information, but it’s not clear what McLaren will do with its first go in the space. It could be images or sounds from a limited car like the McLaren Senna or P1, or it could be artwork inspired by the cars.

If you’re hoping to get ahold of a first-round McLaren NFT, you’re out of luck. The first drop is by invitation only, with two phases of email notifications for “specially invited individuals.” However, if you don’t own a McLaren, and there are very few of us who do, there’s at least a slight future chance to gain entry to the exclusive club.


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