Italy’s Prada announces 2nd Timecapsule NFT collection after hit debut



Italian luxury fashion house Prada is set to unveil its second Timecapsule NFT collection after its first NFT drop completely sold out. The first Timecapsule NFT Collection, dropped in June, was a collaborative project with artist Cassius Hirst. 

The latest Timecapsule item, which will be released on July 7, 2022, is a shirt made from upcycled fabric from the Prada archives. 

The Prada Timecapsule shirt, which is the #31 drop in the Timecapsule Collection, has the word ‘July’ emblazoned at the back. It has a black pipeline complemented with the Holliday & Brown tulip print on a cotton poplin base. The shirt is decorated with a ‘Jacquard Animalier’ silk brocade and lurex fabric in addition to a Jacquard Thrush (flower), which is silk sourced from an early 20th century French archive. ‘Poplin Loto’ printed fabric with deco-inspired details further embellishes this limited-edition item. 

Luxury fashion house Prada is set to unveil its second Timecapsule NFT collection after its first NFT drop completely sold out. The first Timecapsule NFT Collection was a collaborative project with artist Cassius Hirst. The latest Timecapsule item, which will be released on July 7, 2022, is a shirt made from upcycled fabric from the Prada archives.

The Timecapsule is a monthly online event for 24 hours, on the first Thursday of every month. An exclusive item is made available on prada.com in very limited quantities, in selected markets. Each limited-edition Timecapsule item is associated with a unique serial number and is delivered with custom packaging, Prada said in a press release. 

The NFT includes the drop serial number and the numbering of each physical item in order to have an exact correspondence. NFT owners are then offered exclusive benefits and experiences as well as access to future drops. Prada Timecapsule NFTs are issued on the Ethereum blockchain, offering a secure and user-friendly experience. The drop is facilitated by leveraging the Aura Blockchain Consortium’s NFT Solution and technology.

The Prada Timecapsule drop is available to customers in Australia, Austria, Belgium, Brazil, Canada, China Mainland, Denmark, Finland, France, Germany, Greece, Hong Kong S.A.R., Ireland, Italy, Japan, Luxemburg, Monaco, Netherlands, New Zealand, Norway, Portugal, Republic of Korea, Singapore, Spain, Sweden, Switzerland, Taiwan (China), Turkey, the United Arab Emirates, United Kingdom, and United States.

Fibre2Fashion News Desk (NB)


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